BusinessHuman Resources

Selling the Job: How to Fill Job Openings Faster

As your small business experts, we are here to support you in every aspect of your business, from cost savings and efficiencies, to HR best practices, to marketing tips & trends. One of the most critical aspects of business is building a solid team of employees to help bring your vision to life. Hiring isn’t always easy – but it’s essential if you want to scale your business.

If you read our last post on hiring: 3 Steps You Need to Take to Get Ahead of the Hiring Herd, you know it’s a challenging time for companies to wrangle in the best candidates for open positions.

Not only is it difficult to land quality interviews, but employees are job hopping more than ever. Chances are, if you’re looking to fill your team, you would like it to happen rather quickly and with as few misfires as possible. Here are 5 tips to lock down top quality candidates faster & more smoothly. 

Put yourself in their shoes 

Try to understand what’s going through a candidate’s mind as they sit in the interview chair. Jobseekers today have a wide variety of options. They can be picky – and rightfully so. Advancements in technology and the online world have created a multitude of career possibilities that never before existed. Needless to say, it’s hard to position your company as a top choice.  You might have the best job posting in the industry, but if you’re not conscious of the jobseekers mindset – you’ll never close the deal.

Encourage thorough questions

If possible, let the candidate shadow someone on your team so they can have some hands-on experience with the role. Top quality candates want to be challenged and want continuous growth – so be sure to align with these desires in order to keep them in the long-run.

Go beyond basic benefits 

A paycheck and standard benefits are important- but today’s candidates are looking for more out-of-the-box benefits. Flexible work hours, remote work capabilities, increased maternity and paternity leave – even unlimited vacation time – are all examples of extra benefits that top companies have adopted to ensure their employees remain happy and healthy. These types of benefits build help trust between management and employees, and can prevent burnout and frustration with company policies.

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Focus on strengths

Pay attention to the candidate’s strengths. Everyone wants to feel useful, especially in the workplace. Pay attention to soft skills that might not be on the candidate’s resume, as they might help you predict what type of tasks they will excel at early on, and which ones will require more initial onboarding support in order to complete.

Finally: Communicate your process

Don’t forget to check in – be sure to have honest and transparent conversations throughout the application, hiring, and orientation process. Take feedback and offer advice. Hiring is a two-way street now more than ever – especially with websites like keeping businesses honest.


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